The days when makeup was just about covering up imperfections are long gone. Today, we want more from makeup – not just to beautify the skin, but to also care for it. That is why active ingredients – effective ingredients that play an increasingly important role in makeup – are coming to the fore.

What does "active substance" actually mean?

Active ingredients are ingredients that have a specific effect on the skin . Unlike regular emollients or oils, they do something extra – for example, they hydrate, protect the skin barrier, have an antioxidant effect or soothe.

They are becoming an increasingly important part of decorative cosmetics - because even lipstick, gloss or eyeshadow can be part of your daily skincare routine.

Which active ingredients does Fraela use?

Lip tints and Acticire®

Our lip tints are something between a lipstick and a balm – and thanks to Acticira® (a complex of natural waxes with a softening effect), they provide lips with comfort, nourishment and protection against dryness.

The result? Soft lips with natural color that stay hydrated all day long.

Lip glosses and ceramides

Fraela glosses are not only shiny, but also nourishing. They contain ceramides - lipids that are a natural part of the skin and help restore and strengthen the skin barrier .

This makes lips less prone to drying and cracking.

Eyeshadow and antioxidants

Our metallic eyeshadows contain a combination of active ingredients with antioxidant and revitalizing effects :

• Caffeine – promotes microcirculation and refreshes the vision.

• Green tea and pomegranate extract – protects against oxidative stress and has a calming effect.

Thanks to them, eyeshadows are not only beautiful to look at, but also gentle on the sensitive eye area.

What about our favorite multisticks?

Fraela Multisticks contain squalane and jojoba oil , which soften, hydrate and give the skin a natural shine.
Although they are not technically active substances, they are functional ingredients with excellent tolerability and a pleasant feeling on the skin.

Why deal with all this?

• Makeup = care : active ingredients make makeup part of your skincare.

• Long-lasting effect : instant color, but also nourishment for lips and skin.

• Better wearing experience : makeup that not only looks good, but also wears well.

Fraela: beauty with extra benefits

Because we believe you shouldn't have to choose between what looks good and what's good for your skin. Fraela combines both - easy, quick makeup with effective ingredients that make a difference.